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the journal

Plain and simple, a website is e-real estate. In today’s digital economy, an active social media presence and functional, great-looking website are indispensable for competitive advantage. High-traffic web pages tend to entice even more traffic, but the quickest way to lose this momentum is not always just because of subpar SEO, though. Bounce rates, a […]

Has your business expanded throughout the years, but your logo and other branding materials don’t reflect your growth? Are you not getting the clientele you want? Do you think your branding is dated? If you answered yes to any of these questions, it might be time to consider a rebrand. Although it sounds intense, rebranding […]

One of the biggest mistakes that small businesses make is not having a presence on social media. Not only does social media increase brand exposure, but it is the perfect way to engage with your target audience.  Creating social media accounts for your business is the most effective way to reach your target audience + […]